Digital Ad Rates Shoot up as Indians Get Hooked on Web
YOUTUBE IS DOUBLING the rates of its high-impact fixed homepage ad and experts are expecting about 20-30% increase in ad rates across Facebook, Twitter & Instagram Economic Times Mumbai – 13 Nov 2018 Starting January 2019, YouTube, the video-sharing platform owned by Alphabet (earlier Google), is once again doubling the rate of its high-impact fixed […]
Technology to transform Indian workplaces

Intelligent workspaces are a key step to injecting modernity & innovation into organizational DNA Technological advances have fundamentally altered the world as we know it over the last 2 centuries. It has been a catalyst of social and industrial change, not to mention reshaping virtually every facet of our lives. Indian industry is no […]
Eye on Cloud, Google Expands its Marketing Team in India
Google is expanding its sales team in India as it looks to woo more enterprises to host applications on its cloud platform. The move comes as the search engine giant aggressively competes with rivals such as Microsoft’s Azure and Amazon Web Services in the country. The push comes as Google sees traditional enterprises shifting their […]
AI Revolution: Has India Kept Pace with the Rest of the World?

While some sectors have implemented automation effectively, the country needs to undergo a mindset change for wide-scale adoption of AI, feel experts In a joint initiative with industry, the government has set up four centres for promoting industry 4.0, across the country. However, there is a need for at least 20 such institutions to […]
Is your app like a badly designed doorknob?
User acquisition is a business imperative for any enterprise. Expanding user base in new demographics and geographies or expanding the market by getting new entrants into the category are critical strategies to that end. But, both B2B and B2C enterprises would agree that acquiring new users calls for substantial investments which could be a pain […]
Secure Your Gmail Account
Secure Your Gmail Account People love Gmail because it’s easy-to-use and works well on all browsers and devices. It’s reliable enough to be used by many enterprise customers as well, and its intuitive interface and seamless integration with the rest of Google’s apps and services is a major selling point for quite a few […]
Gmail rolls out Search Chips feature
Gmail rolls out Search Chips feature – Gmail has rolled out a new search feature that will come handy for those with overflowing mailboxes and search results that throw uploads of irrelevant emails. Gmail informed of this update called Search Chips in a post on GoogleBlog on Wednesday, saying that the new feature would help […]
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Towns beat metros on the worldwide web
The use of the internet may be an urban phenomenon, but only 27 percent of India’s urban population admits to having accessed the medium at some point in time. The number of those accessing the world wide web routinely is just a tiny fraction – 7 percent – of the total urban population. And, if […]
Web addresses exceed the world’s population
Melbourne, July 30 (ANI): The Internet is growing in dimensions every second, so much so that there are more addresses than there are people on Earth, claims the team behind Microsoft’s new search engine Bing. Bing has put the number of web pages at “over 1 trillion”, while Google had earlier indexed more than one […]